Global Adblocking Insights

View worldwide adblocker usage broken down by continent and device type.

  Report last updated:  October 23, 2019

 
Allowing Ads
Blocking Ads
Region Desktop Tablet Mobile Total Desktop Tablet Mobile Total
Asia-Pacific 88.22% 99.24% 92.80% 91.46% 11.78% 0.76% 7.20% 8.54%
Central & Eastern Europe 80.08% 98.30% 97.38% 90.05% 19.92% 1.70% 2.62% 9.95%
Latin America 82.75% 97.85% 98.50% 87.95% 17.25% 2.15% 1.50% 12.05%
Middle East & Africa 87.36% 95.73% 92.82% 91.16% 12.64% 4.27% 7.18% 8.84%
North America 83.90% 98.97% 99.13% 92.11% 16.10% 1.03% 0.87% 7.89%
Western Europe 84.00% 98.37% 99.21% 94.03% 16.00% 1.63% 0.79% 5.97%
Total 84.84% 98.73% 96.99% 92.40% 15.16% 1.27% 3.01% 7.60%