Global Adblocking Insights

View worldwide adblocker usage broken down by continent and device type.

  Report last updated:  August 21, 2019

 
Allowing Ads
Blocking Ads
Region Desktop Tablet Mobile Total Desktop Tablet Mobile Total
Asia-Pacific 85.99% 99.01% 96.06% 92.25% 14.01% 0.99% 3.94% 7.75%
Central & Eastern Europe 71.11% 96.98% 97.94% 88.29% 28.89% 3.02% 2.06% 11.71%
Latin America 74.48% 97.21% 98.87% 84.92% 25.52% 2.79% 1.13% 15.08%
Middle East & Africa 85.26% 94.10% 94.26% 91.65% 14.74% 5.90% 5.74% 8.35%
North America 86.49% 99.01% 99.50% 95.64% 13.51% 0.99% 0.50% 4.36%
Western Europe 79.32% 95.23% 98.96% 92.63% 20.68% 4.77% 1.04% 7.37%
Total 80.99% 95.99% 98.59% 92.85% 19.01% 4.01% 1.41% 7.15%