Global Adblocking Insights

View worldwide adblocker usage broken down by continent and device type.

  Report last updated:  September 16, 2019

 
Allowing Ads
Blocking Ads
Region Desktop Tablet Mobile Total Desktop Tablet Mobile Total
Asia-Pacific 87.28% 98.99% 96.14% 92.94% 12.72% 1.01% 3.86% 7.06%
Central & Eastern Europe 77.51% 96.45% 97.73% 89.79% 22.49% 3.55% 2.27% 10.21%
Latin America 79.96% 95.36% 94.25% 85.49% 20.04% 4.64% 5.75% 14.51%
Middle East & Africa 87.90% 91.29% 93.68% 91.95% 12.10% 8.71% 6.32% 8.05%
North America 86.57% 98.61% 99.27% 95.42% 13.43% 1.39% 0.73% 4.58%
Western Europe 79.98% 92.37% 99.13% 93.46% 20.02% 7.63% 0.87% 6.54%
Total 82.60% 93.99% 98.40% 93.36% 17.40% 6.01% 1.60% 6.64%